> Download my CV here



Over ten years’ experience in visual design, UI design, online advertising, branding and website design. I’m available to start work immediately. To view my portfolio visit www.boucs.co.uk

  • Passionate about making user interfaces easy to use and more effective
  • Research, planning and turning wireframes & briefs into great user experiences
  • Excellent problem solving skills and strong attention to detail
  • Creating layout ideas and solutions with strong Photoshop skills
  • Confident in understanding and following brand style guidelines
  • Liaising with producers, project managers and developers to deliver successful results


Digital Senior Designer – Ancestry (Online family history resource)
10/2014 – 09/2015

  • Developed creative solutions for the Easter, Bank holiday and Engagement digital marketing campaigns, strongly focused on landing pages, on-site promotional banners and emails. Extending campaigns into other channels, including social media, mobile, display and other global markets
  • Collaborated throughout projects with creative directors, copywriters and marketing team partners to take direction, go beyond what is asked and constantly challenge myself to create fresh compelling design across a wide variety of projects
  • Responsible for the quality of all visual work assigned, ensuring that it stayed on brand, follows identity/brand standards and best practices with the objective of reaching the target audience
  • Take complex information and concepts and develop them into engaging user experiences that are easily understood by our target audiences and inspire them to engage with our brand
  • Gained strong interpersonal communication, organisation and time management skills, by constantly working across the international teams in the US, Ireland and Germany
  • Able to be flexible and adjust to changing priorities through the varied and diverse project ranges
  • Main skills used: Photoshop and Illustrator
  • Reasons for leaving: Position became redundant

Designer – Oli and Zoe’s Food Co.
07/2013 – 09/2014

  • Worked on the branding, logo design, ideas generation and development for the product
  • Created the packaging design for the product
  • Designed all things digital for Oliandzoe.co.uk, creating web pages, branding and graphics

Designer – Kuoni Group
01/2011 – 06/2013

  • Websites worked on – Kuoni.co.uk, Apollo.se, Octopus.com (Online hotel booking website)
  • Worked on the Kuoni.co.uk site designing page layouts, developing graphics and functionality throughout the site, whilst maintaining brand consistency
  • Designed the Octopus.com site including the home page, search results page, ho­tel details and booking path pages, improving the user experience and bringing a more direct approach to making bookings
  • Created website graphics forcom including merchandising banners, landing pages, finding suitable images for all sites and promotions, delivering to a high standard and working to tight deadlines
  • Designed advertising banners while working with the affiliate and marketing team, to help drive traffic to Octopus.com. Banners promoted the Octopus brand, latest offers and hotel destinations
  • Designed and coded email templates
  • Brand guardian, making sure the Octopus brand wasn’t compromised
  • Designed sites and merchandising banners for Kuoni and Apollo following brand guidelines
  • As the only designer for Octopus.com I was responsible for all creative requirements, working with all members of the team, including the MD, trading team, marketing team and product team
  • Main skills used are Photoshop, Illustrator, Flash & Dreamweaver

Freelance Designer
04/2009 – 12/2010

  • Kuoni Group (see above)
  • Barkers (Recruitment advertising agency) – Website design & online advertising for Hampshire Council

Career break – Travelled around South America
10/2008 – 04/2009

Interactive Designer – Barkers (Recruitment advertising agency)
02/2006 – 10/2008

  • Main responsibilities included designing websites and digital advertising (flash banner designs, email designs and general animations). Main skills used are Photoshop, Flash and Illustrator
  • Designed and worked on the McDonald’s ‘Our Lounge’ intranet home page, the ‘My McJob’ digital advertising campaign (banners, emails etc) and an interactive mini flash site & flash intro
  • Produced banners, emails and a website (including a flash intro) for the Foreign & Commonwealth Office
  • Designed career websites for Toyota graduates, Croydon College, Imperial Tobacco, The London Borough of Barking & Dagenham, Balfour Beatty and Hillingdon Youth Work
  • Worked on digital advertising campaigns for MI6, Microsoft, Middlesex University and Accenture
  • Liaised with the campaign management team to work out schedules and timings, meet technical specifications and work to tight deadlines for online advertising projects
  • Worked on pitches and successful in winning new business for the company
  • Promoted to an interactive designer from a junior digital designer
  • My work was shortlisted for the CIPD awards – online category
  • Successfully completed training in Flash (intermediate level) and also usability & accessibility courses

Freelance Designer
04/2002 – 02/2006

Barkers (Recruitment advertising agency) – Designed and built websites, emails and online advertising

  • Them (Integrated advertising agency) – Worked on animations and website development
  • AK Designer (my own company) – Work included designing brands, logos, websites, icons, presentations, flash animations, product leaflets & posters. Built up a list of clients, achieved lots of repeat business, working budgets out for clients and organizing projects from start to finish
  • Complete Genius (Financial software developer) – Website design, development and build for Scottish Life, RBS, Natwest, London College of Printing and Thames Valley University


2000 – 2001 – Direct Computer Training – IT Training in HTML, JavaScript, Photoshop and Flash

1999 – 2000 – Somerset College of Arts and Technology – Ba (Hons) Design (Packaging) – 2:2

1996 – 1998 – University Of Salford – HND Graphic Design – Pass

1995 – 1996 – London Guildhall University – Art Foundation Course – Pass


Supplied upon request

> Download my CV here